RIDGE
A New Direction for Performance
YEAR
Fall 2025
DURATION
4 Weeks
SOFTWARE
Solidworks, Keyshot
SKILLSETS
CAD Modeling, CMF, Visualization
FOCUS
Brand Language, Advanced Surface Modeling, Render Visualization
Ridge is a Mobile Phone Concept Design for Oakley.
* This is a student project. Logos and images are for educational demonstration only and do not represent or endorse Oakley's products or services.
Dynamic | Bold | Sculpted | Futurisitc | Rugged
How might we translate Oakley's brand language to a mobile phone design?
Design Language Exploration
Inspired by the boldness and the iconic O logo, I explored different surface design and proportion by sketching and surfacing iteration.
Sculpted Back Profile
A sculpted back built around the O signature
Bold. Durable. Ready.
Enhanced grip and reinforced structure support active use.
Identity Through Color
Three distinct material directions explore performance, expression, and everyday versatility.
The Prism.
A dynamic surface inspired by natural structural color, shifting subtly with light and movement.
The Whiteout.
A clean, elegant expression that emphasizes clarity and precision, designed for everyday versatility.
